Toy Kingdom

Company Name: Toy Kingdom

Company Owner: Henry Sy

Company Address: Bldg C SM Corporate Offices (J.W. Diokno Blvd. MOA Complex)

Pasay Pasay City, Philippines

Official Contact #: +63(2)5560432

Company Website: http://www.toykingdom.ph/

Company Facebook: https://www.facebook.com/ToyKingdomPH

Company E-mail: iinquiries@toykingdom.ph

Products/ Services: Toys

Corporate Social Responsibility

      

Share a Toy, Make a Child Happy at SM

SM invites its shoppers to play Santa and share the joys of Christmas with less fortunate children in its Share a Toy, Make a Child Happy campaign.

In this joint project, Toy Kingdom and the SM Store-in partnership with SM Foundation and the Department of Social Welfare and Development (DSWD)-has set up Share a Toy booths at all SM stores and Toy Kingdom branches, where shoppers can donate old or new toys from November 8 to December 31.

SM and Toy Kingdom are likewise sharing the joys of Christmas with big-hearted' shoppers. Every time they buy toys to donate from SM and Toy Kingdom, every P500 single-receipt purchase on regular-priced toys entitles one to a P50 off coupon valid until January 31, 2014.

Christmas came early for 20 children from the Laura Vicuna Foundation, the first Share a Toy beneficiary. Felicidad, Sy and SM Store President Jorge T. Mendiola, together with Toy Kingdom SVP for Operations Rose Dy-Lim, took part in the heartwarming gift-giving ceremony at SM Cubao, happily handing toys from Toy Kingdom to the delighted kids. Many more less fortunate children from DSWD accredited beneficiaries nationwide will receive toys from SM and Toy Kingdom.

This is the 14th year of SM and the DSWD's collaboration for the Share a Toy, Make a Child Happy project. This year's tie-up was earlier formalized in a memorandum of agreement signed by Social Welfare Undersecretary in Institutional Development Group Angelita Medel and Social Welfare Assistant Bureau Director Pacita Sariño with SM Foundation Inc. Executive Director Connie Angeles and SAVP for SM Operations Central 1 Ma. Cecilia J. Abreu at the DSWD Central Office.